Discussion assignment 4.1 | Operations Management homework help


Southwest Airlines’ Strategy and Process

For this discussion, address the following:

· Review the 2014 case study, “Southwest Airlines Operations – A Strategic Perspective,” from your readings this week. Describe Southwest Airlines’ strategy and process, and then respond to the following questions in view of your knowledge about expanding capacity:

  • Why       is Southwest successful?
  • Would       it be advisable for your client company to borrow anything from Southwest       Airlines’ strategies and/or processes? Be specific in your answer,       explaining either why you believe it would be a good idea, or why none of       the strategies or processes described in this article are a good fit.


· Discussion Participation Scoring Guide.

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